




About Real Estate “Staging”
The home that you live in, and the one that you present for sale, are 2 different things. To gain an edge in the marketplace you must be priced right and look better than the competition. Home staging is a unique technique of arranging furniture, artwork, accessories, etc., with a feeling of emotional warmth that will appeal to the widest range of people. “Setting the scene” is critical in marketing properties. Potential buyers need to be able to imagine themselves living in the house and not be distracted by the owners "stuff." The goal of staging is to get the house sold at the best price in the least amount of time. Look at your home through the buyer's eyes. Would you try to sell your car without having it detailed?
Carolyn Wuethrich is a member in good standing of I.R.I.S. - Interior Redesign Industry Specialists, the foremost Interior Redesign organization in the world. Members must receive intensive training, both in the classroom, and in the field. Carolyn's experience took place in the Washington DC area where she participated in the redesign of rooms in many different homes. While the owners were gone the rooms were transformed in 4 or 5 hrs. They returned to experience the exciting “reveal”! Carolyn is also an ASP™ (Accredited Staging Professional), and a member of IAHSP (The International Association of Home Staging Professionals).

